The Organic Company Calm hand towel 40x70cm Natural white GOTS certified

A high-quality towel in Natural white from The Organic Company with beautiful design details and a high absorption capacity. A nice towel for the bathroom, toilet or kitchen. Due to its size of 40x70cm, it can be used anywhere. You simply hang it on the wide strap loop.

By purchasing this towel you also make a responsible choice, because they are made of 100% GOTS-certified organic cotton. This certification guarantees that the entire process from farming to the end product is done responsibly.

The Organic Company

In The Organic company they only work with organic cotton, because it makes a difference. Their mission is: buy less and buy better. This Danish company wants to make a difference and encourage people to contribute to a better world. That's why honesty, transparency and their ambitious desire to make this difference is their rock-solid foundation for 'The Organic Company', founded in 2007 by Joy Vasilyev.

GOTS certified – 100% organic cotton

The Organic Company's products are made of 100% organic cotton and since 2010 all products are made of 100% GOTS certified organic cotton.

Organic cotton is a natural, renewable and biodegradable fiber. It benefits cotton producers and the environment in developing countries by avoiding the harmful effects of toxic pesticides, and lower production costs improve social conditions. The Global Organic Textile Standard (GOTS) is the world's leading textile processing standard for organic fibres, including environmental and social criteria, supported by independent certification of the entire textile supply chain.

The aim of the standard is to define globally recognized requirements that guarantee the organic status of textiles, from harvesting the raw materials, through environmentally and socially responsible production, to labeling to provide a credible guarantee to the end consumer.

Normally organic applies to agriculture, but in GOTS it is much more than just agriculture. It's the whole process; farming, harvesting, cleaning, processing, weaving/knitting, dyeing and sewing. The two-pronged GOTS approach covers both environmental and social issues, which apply to the entire supply chain.

Less and Better

The Organic company therefore does not design for the sake of design, but where there is demand for it. As a result, they do not have a mega collection of 1000 articles, but around 100 products. All new products must solve a problem, fulfill a need or improve a category.

The Organic Company operates a "less and better" strategy, which includes good quality and good functionality without fast fashion or seasonal colors, with a focus on promoting alternatives to disposable items. They would like to see this strategy reflected in many more mainstream companies. We must realize that in general many disposable products contain the same amount of raw material as reusable products, making the shift (from disposable to reusable) an essential step towards much better resource management.

View the entire The Organic Company collection.